The Mommy Master


Published author, blogger, award winning song-writer/singer, brand ambassador and mom to three amazing boys, Ellie Hirsch founded Mommy Masters® in 2010 to help parents create flourishing family environments.She provides unique parenting tips, tricks and tools, along with emotional support, reassurance and confidence in overall parental decision making.

Ellie continues to provides unique parenting tips, tricks and tools, along with emotional support, reassurance and confidence in overall parental decision making. She shares her secrets to mastering motherhood and what she has learned along her parenting journey. She preaches and teaches the power and necessity of humor as well as philanthropy, as essential ingredients for life’s many recipes.
Her secrets to parenting success have been shared throughout local and national platforms, via television, web and print.  Ellie is often sought out by media for creating and delivering unique content that is relatable, reliable and important.

The birth of Parent U Up by Mommy Masters®, provides a bigger toolbox for content and media partnerships for the future.Ellie’s brand has grown tremendously and her parenting expertise and platform has helped millions of families and businesses thrive. She knows it takes a village and wanted to create a bigger village for parents around the world. She is helping human and pet parents eliminate their frustrations, focusing on work/life integration and taking small business owners to the next level.


Ellie’s understands the needs and wants of parents, is relatable, realistic and leads by example.Ellie is a mentor to Mompreneurs, inspiring them to take the leap and follow their dreams. She is also a voice for dads through her popular series, “A Dad’s Perspective“.She recently partnered with Cox Media to create “Just a Minute”, producing one minute videos, providing laughter and a quick break for parents. Ellie also co-created “Shop Talk Tampa Bay, Inspiring Women in Business, Family and Style”, along with Tampa Bay Parenting Magazine.


Ellie’s award winning educational children’s music was one of her original tools offered to parents around the world. “Music is Magical, Children’s Songs with Ellie”, a Parents’ Choice Award Winner, continues to receive rave reviews today. From potty training to manners, cleaning up to the first day of school and more, Ellie’s timeless and fun musical rhymes help parents and teachers reach and teach kids through the power of music.


Born and raised in New York, Ellie gradually migrated south, graduating from The University of Maryland with a degree in Family Studies. She now resides in Tampa with her three boys, husband and Goldendoodle.

Media Mentions

School Lockdowns on the rise in Florida

ABC Action News: Left home alone

WFLA News Channel 8 School Anxiety